Cant Find Any ClickBank Super Affiliates? Grow Your Own!


Affiliate marketing has become extremely popular, and ClickBank offers a large and growing network of affiliates to tap into, but only a tiny percentage of them know how to make the most of their web traffic. Countless studies have demonstrated the huge benefits of proper pre-selling, but most affiliates do little more than display their merchant's banner ads.

Unfortunately, the cause of this problem lies with the merchants. Affiliate relationships are often treated as little more than risk-free advertising, with the affiliate providing the space and the merchant providing the ad to fill it. What is lacking in this approach is any attempt to leverage the affiliate's unique relationship with her niche community.

Even some of the largest online merchants, who spend huge sums setting up the infrastructure for their affiliate programs, do nothing to coach or motivate their affiliates. Nor do they provide any of the basic materials necessary to optimize the quality of referrals.

But, by treating affiliates as a valued marketing resource instead of a risk-free ad service, you can achieve astonishing results. This means investing effort in helping your affiliates.

The most fundamental way to prime your affiliates for effective pre-selling is by producing a support pack that leads them in the right direction and makes the process as simple and effortless as possible.

Of course, the pack should contain all the staple advertising tools, like banners, classified ads, headlines and a variety of short and long descriptions for search engines and classified listings. But it should also include content that your affiliates can use to extend the value of their websites or distribute in their newsletters.

This content should include templates for infomercials, product reviews and endorsements (ready for customization) as well as articles, interviews and case studies (to be reproduced verbatim).

A typical product review is a mix of facts and opinions. Although you may not wish to dictate the opinions of your affiliates, you can make it easy for them to write their own personalized reviews, by setting out all the most important facts in a brief article that they can customize with their own impressions. The most effective product reviews explain exactly how and why the author uses the product, with a big emphasis on benefits. Again, you can help out here, using template paragraphs that your affiliates can tailor to describe their own experiences. The more work you do for your affiliates, the easier you make it for them to present your product in the most favorable light.

This brings us to the important issue of product ownership. The best way for an affiliate to write a credible product review is from personal experience. In other words, she should own and use the product before offering an opinion on its suitability.

So, as a merchant, it should be among your priorities to encourage your affiliates to own the products they promote. One way to do this is to allow them to buy your products using their own affiliate link. Some merchants are wary of this approach, fearing that it leads to commission theft and encourages buyers to sign up as affiliates purely to obtain a discount.

The alternative is to restrict the membership of your affiliate program to existing customers, forcing them to buy your product if they want to participate in its promotion. A number of very successful ClickBank merchants adopt this policy, although it should be noted that it carries the risk of seriously diminishing your affiliate recruitment rate.

A final - somewhat drastic - step is to offer your product free to registered affiliates, thus encouraging them to become familiar with it and properly endorse it. Of course, you would need to employ this tactic discreetly, or you run the risk of being overrun by freebie seekers.

If the thought of giving your product away free is too intimidating, consider making the offer conditional on a tacit commitment by your affiliates to participate in your coaching program. In other words, you get the chance to interact directly with the affiliate, mentoring her in her quest to deliver high-quality targeted prospects to your sales page. This kind of one-to-one relationship with affiliates can be extremely time-consuming at the outset, but as each affiliate tunes in to the most effective pre-selling tactics, she becomes self-sufficient and low-maintenance. And little by little you build a marketing SWAT team that delivers immediate results whenever you launch a new product.

About The Author

Copyright © Tim Coulter. All rights reserved.

Tim Coulter is a consultant and software developer who helps netpreneurs to harness marketing technologies.

He is also the author of "ClickBank - The Definitive Guide" The Ultimate ClickBank Tutorial & Reference Manual.

www.clickbankrevealed.com/" target="_new">http://www.clickbankrevealed.com/


MORE RESOURCES:
Data collection is no justification for increasing investor

Retail sales for December 2018 showed consumers backed away from the spending trough. Is this a precursor for things to come? Retail sales release for December was delayed due to the government shutdown. To understand graphically how bad the headline data was for retail sales, the graph below adjusts the

Import and Export Prices 160 for the month of January have been released ahead of this morning s opening bell with results much as we ve seen with recent economic metrics coming up short of estimates Import Prices month over month hit 0 5 lower than the 0 3 expected

Gold prices have been down ever since the precious metal hit all-time highs of nearly $1,900/oz eight years ago. That’s quite a long time, and a nice rally appears overdue. Well, one Wall Street punter thinks that time is just right to purchase the commodity. Bernstein says investors should look at gold and gold

Futures have swung to negative levels following three main economic metrics hitting the tape before Thursday s opening bell Happy Valentine s Day BTW everybody Perhaps early traders are still trying to digest what these figures mean and none are cataclysmic though all are worse

Adobe stock A new study has found that a horrifying 530,000 families turn to bankruptcy each year due to medical bills they can’t pay. In the end, it’s easier to declare bankruptcy than to allow oneself to drown in medical expenses. That’s how you know when a country is broken. According to researchers of a

The American political discourse has changed since the 2018 midterm election. Enthusiasm and passion were to be found on the left-wing of the Democratic Party. A new sense of hope and mission replaced the defeatism and cynicism seen in 2016. Some identified with democratic socialism, but in the political rhetoric the

Pre market futures are again trading up today as expectations continue to be favorable for two things that have yet to be officially resolved the U S China trade war where an increase on the current 10 tariffs on Chinese goods is scheduled to increase to 25 March 1st and a budget

Following an optimistic start to the year and the  best January ever  for oil prices, hedge funds and other money managers began the month of February more cautiously as fears about global economic growth outweighed (again) OPEC’s cuts and U.S. sanctions on Venezuela and Iran. In the latest reporting week to

Chinese President Xi Jinping hatched " Made in China 2025”,   it didn’t go down well with many world leader, especially in Western economies. And now Germany has proposed an equally abrasive push. Germany’s economic affairs minister, Peter Altmaier, has launched an ambitious and somewhat controversial industrial

A tentative deal is reportedly being reached in the U S Congress whereby another partial government shutdown is expected to be avoided before the February 15 deadline This has helped spur market futures well into the green especially the blue chip Down Jones index which is currently up

With investors attention being drawn toward the end of this trading week including another possible U S government shutdown at the end of this week hopes of U S China trade negotiations making some progress before the March 1 deadline statements from Federal Reserve members and a Brexit

It’s no surprise one of the most common complaints about U.S. market structure is “too much

The December Consumer Credit shows consumer credit growth remains soft, and if one removes student loans - and adjusts for inflation - then the year-over-year growth is lower than GDP growth. Also this week there are two missed data sets because of the government shutdown were issued. Unadjusted Consumer

While we continue to monitor Q4 earnings season which is currently completing its heaviest week in terms of quantity so far we also see the ratcheting down of marquee names reporting this morning or even after the bell next week Notably this morning 160 Hasbro 160 HAS 160

Alopa.com ©