Cant Find Any ClickBank Super Affiliates? Grow Your Own!


Affiliate marketing has become extremely popular, and ClickBank offers a large and growing network of affiliates to tap into, but only a tiny percentage of them know how to make the most of their web traffic. Countless studies have demonstrated the huge benefits of proper pre-selling, but most affiliates do little more than display their merchant's banner ads.

Unfortunately, the cause of this problem lies with the merchants. Affiliate relationships are often treated as little more than risk-free advertising, with the affiliate providing the space and the merchant providing the ad to fill it. What is lacking in this approach is any attempt to leverage the affiliate's unique relationship with her niche community.

Even some of the largest online merchants, who spend huge sums setting up the infrastructure for their affiliate programs, do nothing to coach or motivate their affiliates. Nor do they provide any of the basic materials necessary to optimize the quality of referrals.

But, by treating affiliates as a valued marketing resource instead of a risk-free ad service, you can achieve astonishing results. This means investing effort in helping your affiliates.

The most fundamental way to prime your affiliates for effective pre-selling is by producing a support pack that leads them in the right direction and makes the process as simple and effortless as possible.

Of course, the pack should contain all the staple advertising tools, like banners, classified ads, headlines and a variety of short and long descriptions for search engines and classified listings. But it should also include content that your affiliates can use to extend the value of their websites or distribute in their newsletters.

This content should include templates for infomercials, product reviews and endorsements (ready for customization) as well as articles, interviews and case studies (to be reproduced verbatim).

A typical product review is a mix of facts and opinions. Although you may not wish to dictate the opinions of your affiliates, you can make it easy for them to write their own personalized reviews, by setting out all the most important facts in a brief article that they can customize with their own impressions. The most effective product reviews explain exactly how and why the author uses the product, with a big emphasis on benefits. Again, you can help out here, using template paragraphs that your affiliates can tailor to describe their own experiences. The more work you do for your affiliates, the easier you make it for them to present your product in the most favorable light.

This brings us to the important issue of product ownership. The best way for an affiliate to write a credible product review is from personal experience. In other words, she should own and use the product before offering an opinion on its suitability.

So, as a merchant, it should be among your priorities to encourage your affiliates to own the products they promote. One way to do this is to allow them to buy your products using their own affiliate link. Some merchants are wary of this approach, fearing that it leads to commission theft and encourages buyers to sign up as affiliates purely to obtain a discount.

The alternative is to restrict the membership of your affiliate program to existing customers, forcing them to buy your product if they want to participate in its promotion. A number of very successful ClickBank merchants adopt this policy, although it should be noted that it carries the risk of seriously diminishing your affiliate recruitment rate.

A final - somewhat drastic - step is to offer your product free to registered affiliates, thus encouraging them to become familiar with it and properly endorse it. Of course, you would need to employ this tactic discreetly, or you run the risk of being overrun by freebie seekers.

If the thought of giving your product away free is too intimidating, consider making the offer conditional on a tacit commitment by your affiliates to participate in your coaching program. In other words, you get the chance to interact directly with the affiliate, mentoring her in her quest to deliver high-quality targeted prospects to your sales page. This kind of one-to-one relationship with affiliates can be extremely time-consuming at the outset, but as each affiliate tunes in to the most effective pre-selling tactics, she becomes self-sufficient and low-maintenance. And little by little you build a marketing SWAT team that delivers immediate results whenever you launch a new product.

About The Author

Copyright © Tim Coulter. All rights reserved.

Tim Coulter is a consultant and software developer who helps netpreneurs to harness marketing technologies.

He is also the author of "ClickBank - The Definitive Guide" The Ultimate ClickBank Tutorial & Reference Manual.

www.clickbankrevealed.com/" target="_new">http://www.clickbankrevealed.com/


MORE RESOURCES:
Keeping in mind the old adage idle hands do the devil s work and seeing as how no experts on Wall Street can conclusively explain the reason behind the titanic market sell off of the past couple days in the markets perhaps the real culprit is the lack of economic data to shore up

By Avi Gilburt, ElliottWaveTrader.net It seems the pundits have lost their way. The reasons for the market moves have now confounded most market participants and pundits to such an extent, and they are stretching so far to provide a reason for a market move, that we have moved from the ridiculous to the sublime.

After a decade-long bull run, Morgan Stanley now says it’s seeing signals that it might be time to ditch the growth stocks and hit up value again, with interest rate hikes potentially paving the way for end-of-cycle risks. It’s what Morgan Stanley calls a “tipping point” that “lays the groundwork for something of a

Oil industry titans are still not in agreement over what to expect from oil prices in the near future, with a wide array of guesses calling for both a spike in prices and a renewed downturn. At the Oil & Money Conference in London, this  disagreement was on display . Ian Taylor of Vitol, an energy trader, said that

Another big drop hitting this morning s pre market indexes following one of the biggest sell offs in 8 months yesterday Both the Dow and Nasdaq hived off more than 3 on Wednesday while the Nasdaq fell 4 Usually these types of performances are direct reactions to cataclysmic events that

Shutterstock photo Days like yesterday are shocking for investors. The Dow fell over 800 points, representing a drop of over three percent, while the Nasdaq fared even worse on a percentage basis losing over four percent on the day. Those are scary numbers, and most people’s reaction is to immediately start

Natural gas prices have spiked over the last few weeks as U.S. inventories run low ahead of the peak winter heating season. Nymex natural gas prices have jumped nearly 15 percent over the past month, rising to roughly $3.30 per million Btu (MMBtu). The market has clearly grown a little concerned about adequate

Shutterstock photo Credit-analysis firm  Moody’s Investors Service  is sounding the alarm bells over “rising inequality” as the gap widens between America’s rich and poor, potentially threatening the country’s AAA rating. So much for that vision of a newly emboldened American working class … Instead, Trump’s

America s hurricane season is no joke a new Category 4 storm 160 Hurricane Michael is pointed toward the Florida panhandle and expected to make landfall this afternoon No fewer than 35 counties in the area have declared a state of emergency Should this storm strike with its current 145

Ahead of today s market open futures are once again down now for the fourth consecutive day going back to last week s historically strong employment numbers from Wednesday s ADP private sector payroll report to Thursday s jobless claims to Friday s federal government non farm payrolls

Shutterstock photo Here at Nasdaq, we often say “information is the lifeblood of markets.” That’s especially true in today’s digital era, and it’s not hyperbole. Market data is far more than simply a collection of buy and sell orders communicated on stock-trading platforms. It’s the collection and curation of

Though today is a bank holiday in the U S in most places still celebrating Christopher Columbus discovery of America whereas some states have switched the focus to celebrate Native Americans on this day domestic stock markets will remain open today No major economic data is scheduled

September payrolls from the monthly survey conducted by the 160 U S Bureau of Labor Statistics BLS 160 has been released prior to the opening bell this Friday and on the headline numbers at least the numbers are mixed 134K new jobs were created last month far lower than the 160

Rising oil prices are hurting consumers, Fatih Birol, the Executive Director of the International Energy Agency (IEA), says, calling on major all producers to do the best they can to further boost production and ease persistent supply concerns that pushed  Brent Crude  to above $86 a barrel on Wednesday. “Some

It s Thursday again ahead of the bell which means it s time for another earth shattering 160 Initial Jobless Claims 160 report Last week first time claims fell by 8000 from a slightly upwardly revised previous week to 207K matching the 4 week moving average These numbers are back

Alopa.com ©