A Wake Up Call To Always Remember
I received two emails this weekend. Both were as a result of autoresponder follow ups these people were receiving from my business.
The first was full of expletives that aren't worth repeating. The second I shall remember always. It affected me so much that I felt compelled to write this article and share my story with you.
I received an email from a woman who had been receiving follow ups regarding an affiliate program I belong to. This would have been about the twentieth follow up. I have removal instructions at the end of every email, however, it never ceases to surprise me the number of people who don't remove themselves from the follow up and then abuse me because they are still receiving them. However, that is by the by.
Instead of abuse I got a story. For some reason this woman had written to me to tell me exactly why she can't take up my offer at this time, though she had read every single email and told me she will keep my details for future reference.
I am honoured that she shared her story with me, though I don't know how deserving I was of hearing it.
Words cannot express how I felt after reading her story. And it made me realise that the ultimate goal is not the sale. The ultimate goal is to realise that every email address we follow up with belongs to a real person. A person with disappointments in their lives, with tragedies to deal with, a person who has absolutely nothing to give at this time to anything other than their own personal lives.
I mean, who am I to ask for more than this person is able to give?
Am I important in the scheme of things when a family has to deal with suicide in their immediate family?
Do I have any right to say anything at all when a woman is dealing with the trial of her brother's murderers in two weeks?
What in God's name could I say? What could I possibly offer a woman going through these kind of personal tragedies - a fr** product, a subscription to my newsletter, an inbox filled with unnecessary products for the next 30 days?
I have no right to offer this woman anything business-wise at all. However, personally I sent her an email telling her I have removed her from my list and then spent the rest of the email sending her every blessing I could possibly imagine, wishing her and her family God by their side through this journey I can't imagine ever taking.
When I pressed send I realised how focused we must remain on the fact that we, as individuals, are all following our own paths and all going through our own trials and tribulations. Every email is attached to a human being, just as every website is attached to a human business owner.
Sometimes it is important to remember that the bottom line is "the sale" is not the bottom line.
Copyright 2003. All Rights Reserved.
About The Author
Karin is the publisher of Net Wealth, an interactive newsletter for advanced internet veterans, entrepreneurs and beginners alike. To start receiving your weekly marketing, motivational, customer service and money tips visit www.reprintrights4u.com/earnprofitsmonthly" target="_new">http://www.reprintrights4u.com/earnprofitsmonthly and fill out the popup on entry with details of your ePackage & bonus newsletter subscription & fr** gifts.
Back when mergers amp acquisitions M amp A activity was at its peak in the U S market the term Merger Monday became routinely employed by analysts as if the bringing together of major corporations was a routine calendar occurrence Since the cooling off of M amp A activity
Has the proverbial “shift of power” — a.k.a. portfolio rebalancing — begun within the equity markets? More importantly, what should value-hunting investors do about it? On Friday, driven by a sharp rise in industrial stocks, the Dow Jones Industrial Average logged its second straight all-time high. The blue chip
With basically a week left in calendar Q3 2018 and a precious two days of summer left we are seeing a commanding performance from stock market bulls pushing to all time record highs on both the Dow 30 and S amp P 500 indexes This having come without a plethora of economic data for analysts
Yesterday, the Dow Jones Industrial Average caught up with the other major indices when it traded and closed at all-time high levels. The S&P did that a month ago, followed by the Nasdaq a week or so later. Both of those benchmarks are at or close to their highs again now after a short period of consolidation. I am
It’s about that time again. WTI hits $70 per barrel and the tweet-rage is back. OPEC does have a meeting in the coming days in Algiers to assess the state of the oil market, and decide on next steps. But one of the largest near-term challenges for OPEC is balancing the oil market in the wake of lost
It’s time to cut and run on U.S. equities, and—though the prevailing currency crises might not seem like a good place to park your cash—the bank says it’s time to shift some of that money over to emerging markets. Why? Because Trump’s tax cuts aren’t going to be doling out much more love and the U.S. is poised to
By Avi Gilburt, ElliottWaveTrader.net In this article, I am going to do something a little different from my usual articles and start with my perspective on market direction, and then move into the issues I see in the market today. I have long believed that we can see the 3000+ region before we get that 30%
I continue to be amazed at many analysts who are shoveling opinion masquerading as fact on the impact of a trade war between China and the U.S. Many analysts are discussing impacts like: how $200 billion of duties on both China and U.S. would affect the U.S. exporters more because the U.S. imports 4 times
Truly remarkable these Initial Jobless Claims Week after week we see a further melting of the American populace in need of a payout while seeking a new job During the digging out from the Great Recession a hotly anticipated sub 300K jobless claims headline was sought for getting traction in
Do you remember when the yield on the 10-Year Treasury Note was a big deal? I suspect that you will, as it was only four months ago. Back in May, when the benchmark 10-Year was approaching a three percent yield it was seen as highly significant, with predictions of doom commonplace. Most notable among them was the
OPEC members and their Russia-led non-OPEC allies have yet to decide how to share the 1 million bpd production boost they pledged in June. when they saw the market started to tighten too quickly which pushed oil prices to $80 a barrel—potentially ringing in the beginning of demand destruction. At a meeting this
Ahead of Wall Street s opening bell this morning new economic data crosses the tape These findings will be of particular importance to Fed members who reconvene next week to decide on new interest rate policy The smart money all year has been on another interest rate hike in the month
The current market can be mystifying at times. It seems that every move, both up and down is massively exaggerated, but if you understand one simple thing, it all makes sense. “Value” in the traditional sense of the multiple of a company’s earnings is now as good as irrelevant: Growth is the only thing that counts.
So President Trump has taken his next move on the trade board with Chinese imports an additional 10 tariff is set to hit 200 billion of Chinese goods coming into the U S starting Monday This follows the initial 50 billion in goods from China that have been taxed already in hopes Trump
The shale industry has hit a bit of a rough patch, with pipeline bottlenecks, cost inflation and a crowded field contributing to a drilling and production slowdown. But many in the industry are confident that the lull will be temporary. There are several strategies that shale companies are starting to pursue, such